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Coach announces Michael B. Jordan as its First Global Men’s Face


Coach announces actor and producer Michael B. Jordan as the first global face of Coach menswear. His partnership with Coach will include global advertising campaigns for men’s ready-to-wear, accessories and fragrance, beginning with the Spring 2019 season.

The partnership will also include special design projects with Creative Director Stuart Vevers and philanthropic endeavors with the Coach Foundation.

“I’m honored to be joining the Coach family and have so much respect for Stuart Vevers’ vision,” said Jordan. “I’m looking forward to jumping into the creative process and exploring fashion through a different lens.”